Set Design Services: San Francisco

Luma Creative provides set design services in San Francisco, San Jose, Monterey, and surrounding areas. Well-designed sets add polish to the production that isn’t possible otherwise. We love helping our clients design picturesque settings to bring their video production to life. Every last detail is thought through. Our set design services vary quite widely. From adding dated furniture and distressing custom furniture so the scene comes alive, to bringing modern pieces into an office space, no stone is left unturned.

We start every video production with the end in mind. Not only how it will look on screen but how will it feel to our viewers. After all, we are trying to communicate something to them in an elegant way. Let’s do it right! Luma creative has a pool of incredibly talented art directors, set designers, and craftsmen to bring our vision to reality. It takes a team to make a masterpiece!

Designing a set is a lot like building a cake. Layered. From background wall colors to foreground plants and decor, we want to make sure it’s well-positioned to show our video production well! Another consideration is how wardrobe interacts with our sets. We want to be cognizant of any brand colors or design elements to avoid. Will the actress need to wear the company color? How will that look with the default background color? After all, we want our sets to be complementary! Not take away from the main action. Sort of like a supportive backrest, that still lets you move, but helps your form for the best performance.